Terms & Conditions

1The service

Wappx lets businesses connect their own WhatsApp Business numbers through the official WhatsApp Business Platform (Meta Cloud API), manage conversations in a shared team inbox, create and send message templates and broadcast campaigns, organise contacts, view analytics and use an optional AI assistant.

Wappx is an independent service. WhatsApp and Meta are trademarks of Meta Platforms, Inc., which does not sponsor or endorse Wappx. Parts of the service depend on Meta’s systems, which we do not control.

2Accounts and eligibility

• Wappx is for business use only. You must be at least 18 years old and authorised to bind the business you register.
• You must give accurate information and keep it up to date.
• You are responsible for everyone you invite to your workspace, for the roles you give them and for all activity under your account.
• Keep passwords confidential and turn on two-step verification. Tell us immediately at hello@getwappx.com if you suspect unauthorised access.

3WhatsApp Business Platform rules

By connecting a number you also agree to Meta’s WhatsApp Business terms and policies, including the WhatsApp Business Messaging Policy and Commerce Policy. In particular you must:

• only message people who have given you their number and agreed to receive WhatsApp messages from your business (opt-in), and stop when they ask you to;
• use message templates only for their approved purpose and category;
• not message people about prohibited goods or services.

Meta may review, reject or pause templates, limit your messaging, lower your number’s quality rating or block your number. Such actions are taken by Meta; Wappx cannot reverse them and is not responsible for them.

4Meta message fees (0% markup)

Meta charges message fees directly to your own WhatsApp Business account, using the payment method you add in Meta Business Manager. Wappx does not collect, resell or add any markup to Meta’s fees. Analytics in Wappx that show billable categories are estimates for your information only; Meta’s invoices are final.

5Acceptable use

You must not use Wappx to:

• send spam, unsolicited bulk messages or messages to purchased or scraped number lists;
• send content that is illegal, fraudulent, misleading, defamatory, hateful, harassing, sexually explicit or that infringes anyone’s rights;
• breach the laws of the United Arab Emirates or any other applicable country, including laws on cybercrime, consumer protection, advertising, telecommunications and personal data protection;
• impersonate any person or business, or hide the identity of your business;
• upload malware, attempt to gain unauthorised access, probe or overload our systems, or reverse engineer the service;
• resell or sublicense Wappx without our written agreement (agencies may manage workspaces for their own clients).

We may suspend or restrict an account that breaches this section, that puts other customers or our standing with Meta at risk, or when required by law. Where reasonable we will warn you first.

6Your data

You keep ownership of the data you bring to Wappx: contacts, messages, media, templates and other content (“Customer Data”). You are responsible for having a lawful basis to collect and use it and for answering requests from your own customers. You give us permission to host, process, transmit and display Customer Data as needed to provide, secure and support the service, as described in our Privacy Policy.

When you delete a contact from your workspace it is removed from your view, inboxes and campaigns. As explained in the Privacy Policy, Wappx keeps a copy of deleted contact records in its platform records.

7AI assistant

The AI assistant is optional and is turned on per workspace. When it is on, the relevant conversation text and the business information you provide are sent to our AI provider to generate replies. AI replies can be wrong or incomplete. You are responsible for the instructions you give the assistant, for reviewing its behaviour and for the replies sent from your number. Do not use the assistant to give medical, legal or financial advice.

8Plans, trials and payment

• Free trial. New workspaces may start with a free trial for the period shown at sign-up. No payment card is needed. At the end of the trial paid features stop until you choose a plan.
• Prices. Plan prices are shown in UAE dirhams (AED) and include any applicable VAT unless stated otherwise.
• Payment. Subscriptions are paid in advance for each billing period through our payment provider, Ziina. We do not store your card details.
• No automatic renewal. Your plan runs until the end of the period you paid for. To continue, pay for the next period. If you do not, the workspace becomes past due and, after a short grace period, expired.
• Changes. We may change prices or plan limits for future billing periods with at least 30 days’ notice. Changes never affect a period you have already paid for.
• Refunds and cancellation are covered by our Refund & Cancellation Policy.

9Plan limits and fair use

Each plan includes limits such as team seats, WhatsApp numbers, contacts, campaign recipients per month and AI replies per month. When a limit is reached the related action is paused until the next month or until you upgrade.

10Availability and changes

We work to keep Wappx available and secure, but the service is provided on an “as is” and “as available” basis. Planned maintenance, problems with Meta, internet providers or other third parties, or events outside our control may cause interruptions. We may improve, change or remove features; if we remove a core feature you pay for, we will tell you in advance.

11Intellectual property

Wappx, its software, design and content (excluding Customer Data) belong to us or our licensors. We grant you a limited, non-exclusive, non-transferable right to use the service during your subscription. If you send us feedback or suggestions we may use them freely.

12Liability

To the extent permitted by law: (a) we are not liable for indirect or consequential losses, lost profits, lost revenue or lost data; (b) we are not liable for actions taken by Meta or other third parties, including rejection of templates or blocking of numbers; and (c) our total liability for any claim is limited to the subscription fees you paid to Wappx in the three months before the event giving rise to the claim. Nothing in these Terms limits liability that cannot be limited by law.

You will compensate us for claims and losses arising from your Customer Data, your messages or your breach of these Terms or Meta’s policies.

13Suspension and termination

You may stop using Wappx at any time; see the Refund & Cancellation Policy. We may suspend or terminate an account for serious or repeated breaches of these Terms, non-payment or where required by law or by Meta. Before closing your account, export the contacts and reports you need.

14Governing law

These Terms are governed by the laws of the Emirate of Ajman and the federal laws of the United Arab Emirates. The courts of the Emirate of Ajman have jurisdiction over any dispute, unless the law requires otherwise. We encourage you to contact us first so we can try to resolve any issue informally.

15Changes to these Terms

We may update these Terms. We will post the new version on this page with a new “last updated” date and, for important changes, notify account owners by email or in the app at least 14 days before they take effect. Continuing to use Wappx after that means you accept the updated Terms.

16Contact

Wappx, Ajman Media City Free Zone, Ajman, United Arab Emirates
Email: hello@getwappx.com · WhatsApp: 055 729 6008